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7 Programmatic Video Advertising Platforms To Try in 2025
10 min read
5 Best Video Advertising Platforms To Advertise Your Business
If you want to grow your business with video ads, choosing the right video advertising platform is important. But with so many options, how do you pick the best one?
Growing your business with video ads isn’t just about hitting record—it’s about partnering with the right platform to amplify your message.
Some platforms help you run ads on social media, some focus on TV ads, and others are great for local businesses.
If you choose the wrong one, you might spend money on ads that don’t work well.
In this blog, I will share 5 of the best video advertising platforms—Vibe.co, Basis, StackAdapt, MNTN, and Simpli.fi. You will learn:
- A quick comparison of all five platforms.
- What each platform does, its features, pros, cons, and pricing.
- Which platform is best for your business.
By the end, you will know exactly which platform to choose in 2025 to get the best results. Let’s get started!
Best Video Advertising Platforms in 2025: Quick Look
| Feature | Vibe.co | Basis | StackAdapt | MNTN | Simpli.fi |
|---|---|---|---|---|---|
| Best For | Businesses looking for quick & easy TV ads | Enterprises & agencies needing programmatic solutions | Marketers looking for AI-driven ad campaigns | Brands focusing on CTV (Connected TV) performance ads | Local businesses & franchises needing hyper-targeted ads |
| Self-Serve Platform | ✅ Yes | ✅ Yes | ✅ Yes | ✅ Yes | ✅ Yes |
| Real-Time Optimization | ✅ Yes | ✅ Yes | ✅ Yes | ✅ Yes | ✅ Yes |
| Minimum Ad Spend | Low, flexible pricing | Depends on campaign size | Custom pricing | Requires larger budgets | Flexible for SMBs |
| Pricing Transparency | Clear, transparent pricing | Custom, based on ad spend | Custom pricing | Custom, depends on ad volume | Flexible, transparent for SMBs |
| No Long-Term Commitment | ✅ Yes | ❌ No | ✅ Yes | ❌ No | ✅ Yes |
1. Vibe.co – Best Video Advertising Platform for Businesses in 2025
If you want to run video ads on TV and streaming platforms but don’t know where to start, Vibe.co can help.
It’s an easy-to-use platform that helps businesses show their ads on over 500 streaming apps and TV channels.
Unlike traditional TV advertising, which can be expensive and complicated, Vibe.co allows you to launch a campaign in just five minutes, with no long-term commitments.
You can reach audiences by showing ads on over 500 streaming apps and TV channels, including sports, movies, and local news.
Whether aiming for a nationwide audience or focusing on local communities, Vibe.co offers flexible options to suit your marketing needs.
Here a few key features of Vibe.co:
- You can advertise on platforms like sports networks, news channels, and entertainment apps without needing a traditional TV ad contract.
- You get to choose your audience based on location, interests, and purchasing behavior to improve ad performance.
- You can launch your ad within 5 minutes without any complex approvals or long waiting periods.
- You only have to pay for ads only when you run a campaign, making it flexible for businesses of all sizes.
- Start advertising with as little as $50 per day, so you don’t need a massive budget to test your ads.
Pros of Vibe.co:
- Easy to Use: Many users say that Vibe.co is simple and quick to set up, even if you have no prior experience with video advertising.
- Great Customer Support → Many customers appreciate the responsive and helpful support team, which offers quick answers and suggestions to improve ad campaigns.
- Effective Campaign Optimization → Users report that Vibe.co optimizes ad delivery automatically, ensuring better results without needing constant manual adjustments.
Cons of Vibe.co:
- Limited Features → Some users feel that Vibe.co could offer more options, such as display and social media ads, for a more complete advertising solution.
- Limited Reporting Customization → Some of the users feel that Vibe.co’s reporting features could be more detailed, especially when it comes to breaking down pixel data or setting specific ad placement criteria like target impressions per household.
Vibe.co Pricing
Vibe.co follows a transparent and flexible pricing model, allowing businesses to start advertising with as little as $50 per day.
There are no hidden fees and no long-term commitments, which makes it ideal for businesses that want to test video ads before investing large amounts.
Best For
Vibe.co is best for:
- E-commerce brands looking to reach new customers through TV advertising.
- Marketing agencies that need a fast, self-serve video ad platform for multiple clients.
- Enterprises that want a cost-effective way to expand their ad reach across multiple channels.
Vibe.co Average Return on Ad Spend (ROAS)
One of the biggest concerns when running ads is getting a good return on investment (ROI).
With Vibe.co, businesses have reported high ROAS (Return on Ad Spend), proving that their ads actually drive results.
For example:
- SIG SAUER, a firearms manufacturer, achieved an impressive 1,767% ROAS using Vibe.co. This means that for every $1 spent, they made $17.67 in revenue.
Read the full case study here: Sig Sauer Case Study
- Hoodsly, a home improvement brand, reported a 409% ROAS, meaning they made over 4 times their ad spend in revenue.
Alt text: Hoodsly results
Read the full case study of Hoodsly here: Hoodsly Case Study)
These examples show that Vibe.co is not just about placing ads—it helps businesses drive real sales and revenue.
If you want to try video advertising but don’t want to risk a huge budget, Vibe.co is a great starting point.
Now, let's explore another powerful tool in the video advertising landscape: Basis.
2. Basis – Best for Data-Driven Video Advertising
If you're looking for a data-driven video advertising platform that gives you full control over your campaigns, Basis could be a great fit.
It integrates programmatic advertising, direct media buying, search, and social media management into a single, user-friendly interface.
This integration helps reduce complexity a
nd enhances efficiency for advertisers like you.
Now, let’s look at the key features of Basis:
- You can run programmatic, search, social, and direct media campaigns without switching between different tools.
- You can automate bidding, reporting, and budgeting so you don’t have to manage everything manually.
- Target people based on device, location, browsing behavior, and intent signals, helping you reach the right audience.
Pros of Basis:
- Easy-to-Use Dashboard → Many users say that Basis makes it easy to set up and run campaigns, even if you're managing multiple ad types.
- Reliable Customer Support → If you ever get stuck, Basis has a helpful support team that responds quickly and provides useful insights.
- No Minimum Ad Spend → One major advantage of Basis is that there’s no minimum ad spend, which means even small businesses can test and learn about programmatic advertising without a big upfront investment.
Cons of Basis:
- Limited CTV & Pre-Set Deal Options → Basis still needs improvement in its Connected TV (CTV) offerings, stating that CTV capabilities require significant enhancements.
- Difficult Learn Advanced Features → While the platform is easy for basic campaigns, some advanced features require training to use.
- Pricing Is Not Transparent → Many customers feel that Basis should provide clearer upfront pricing details.
Basis Pricing
Basis does not publicly list pricing, as it depends on your business size, campaign volume, and ad spend. If you’re interested, you’ll need to contact them for a custom quote.
Best For
Basis is ideal for you if:
- You're an advertising agency or enterprise that needs a centralized platform for multiple ad channels.
- You want to automate bidding, reporting, and audience targeting for better results.
- You need detailed analytics to measure and improve your campaign performance.
Basis Average Return on Ad Spend (ROAS)
Unfortunately, Basis does not share ROAS (Return on Ad Spend) data publicly.
However, since the platform focuses on automation and data-driven decision-making, users report better ad efficiency and optimized spending.
If you want concrete ROAS numbers, the best way to know for sure is to run a test campaign and analyze your performance.
Up next, we’ll look at StackAdapt and see if it’s the right fit for you!
3. StackAdapt – Best for AI-Powered Programmatic Advertising
StackAdapt is a programmatic advertising platform that uses artificial intelligence (AI) to help you manage and optimize your ad campaigns.
It allows you to run ads across various channels like display, video, native, and connected TV, all from one easy-to-use interface.
This means you can handle all your advertising efforts in one place, making your job simpler and more efficient.
Here are a few key features of StackAdapt:
- StackAdapt uses advanced AI to automatically improve your ad targeting and performance, helping you reach the right audience more effectively.
- You can run ads on multiple platforms—like display, video, native, and connected TV—from a single dashboard, ensuring a consistent message across all channels.
- The platform provides in-depth reports and insights, so you can see how your ads are performing and make informed decisions to improve them.
- With sophisticated targeting options, you can reach specific groups of people based on their interests and behaviors, ensuring your ads connect with the right audience.
Pros of StackAdapt
- User-Friendly Interface: Many users find StackAdapt's platform intuitive and easy to navigate, simplifying the process of setting up and managing campaigns.
- Responsive Customer Support: Users appreciate the prompt and helpful assistance provided by StackAdapt's support team, which enhances the overall user experience.
- Transparent Platform: The platform is praised for its transparency, providing clear insights into campaign performance and metrics.
Cons of StackAdapt:
- Limited Reporting Customization: Some users express a desire for more flexibility in customizing reports to better align with their specific needs.
- Learning Curve for Advanced Features: While the platform is user-friendly, mastering its advanced features may require additional time and training.
- No Pricing Transparency: A few users mention that more upfront clarity regarding pricing structures would be beneficial.
StackAdapt Pricing
Specific pricing details for StackAdapt aren't publicly available, as costs can vary based on your business's size and advertising needs.
It's best to contact StackAdapt directly to get a customized quote that fits your requirements.
Best For
StackAdapt is ideal for you if:
- You’re a business or agency looking for an AI-powered programmatic advertising platform.
- You want to run ads across multiple channels (display, video, native, and CTV) from a single dashboard.
- You need advanced audience targeting and real-time optimization to improve your ad performance.
StackAdapt Average Return on Ad Spend (ROAS)
While specific average ROAS figures for StackAdapt aren't publicly disclosed, several case studies highlight impressive returns. For instance:
- MarketStorm AI: Achieved a 734% ROAS by combining native and display advertising tactics, generating $74,000 in new revenue for their client's fine wine retail efforts.
- Talking Stick Digital: Realized a 19x (1900%) ROAS, generating £210,795 in revenue and increasing bookings for their travel industry client through advanced targeting strategies.
These examples suggest that with the right strategies, StackAdapt can significantly enhance your advertising return on investment.
In summary, StackAdapt offers a robust solution for advertisers aiming to leverage AI in their programmatic advertising efforts.
Its user-friendly interface, combined with advanced targeting and cross-channel capabilities, positions it as a valuable tool for businesses looking to maximize their advertising impact.
4. MNTN – Best for CTV & Performance-Driven Video Ads
MNTN (pronounced "Mountain") is a platform that specializes in Connected TV (CTV) advertising, focusing on performance-driven video ads.
It enables you to create, manage, and optimize your CTV campaigns with ease, aiming to deliver measurable results and a high return on ad spend (ROAS).
MNTN integrates seamlessly with tools like Google Analytics, providing transparent reporting and insights to help you understand your campaign's impact.
Here a few key features of MNTN:
- MNTN offers an intuitive platform that simplifies the process of setting up and managing CTV campaigns, even for those new to this advertising medium.
- The platform provides clear and detailed reporting, allowing you to see which placements and audiences are performing well, enabling informed adjustments and optimizations.
- MNTN integrates smoothly with Google Analytics, offering on-site engagement metrics that enhance your understanding of audience interactions.
- The platform allows advertisers to start campaigns without a minimum spend, making it accessible for businesses of all sizes to test and scale their CTV advertising efforts.
Pros of MNTN:
- Ease of Use: Users appreciate the platform's intuitive interface, making it straightforward to set up and manage campaigns.
- Helpful Support Team: The MNTN team is noted for being super easy to work with and very helpful, providing prompt assistance when needed.
- Transparent Reporting: Customers value the transparency in reporting, which makes it easy to identify effective placements and audiences, facilitating timely adjustments and optimizations.
Cons of MNTN:
- Limited Optimization Controls → Some users feel that MNTN could offer more flexibility in optimization, such as adjusting campaigns based on time of day or day of the week. While the platform still delivers strong performance, advertisers would like to see more advanced features for fine-tuning their campaigns.
- Slow Platform Response → Some users mention that MNTN’s platform can be slow to respond, especially when comparing data from previous periods.
- One of the biggest cons about MNTN for me, is its pricing, you’ll see what I’m talking about in the next section.
MNTN Pricing
MNTN does not publicly disclose specific pricing details, as costs can vary based on your business size, campaign objectives, and ad spend.
To obtain a tailored quote that aligns with your needs, it's recommended to contact MNTN directly.
Best For
MNTN is ideal for you if:
- You want to advertise on Connected TV (CTV) with a performance-driven focus.
- You need transparent reporting and real-time tracking to measure ad success.
- You’re looking for a self-serve platform that integrates with Google Analytics for deeper insights.
- You prefer no minimum spend requirements, making it easier to test and scale CTV campaigns.
MNTN Average Return on Ad Spend (ROAS)
While specific average ROAS figures for MNTN are not publicly disclosed, several case studies highlight impressive returns. For example:
- Atlanta Hawks: Achieved a 7x ROAS and over a 24% site visit rate by utilizing MNTN Performance TV for their campaigns.
- Leading Wine & Spirits Retailer: Recorded a 1.09% site visit rate and a 0.12% conversion rate during a holiday campaign, effectively driving new customer acquisition.
These examples suggest that with the right strategies, MNTN can significantly enhance your advertising return on investment.
In summary, MNTN offers a robust solution for advertisers looking to capitalize on Connected TV for performance-driven video advertising.
Now, let's explore another prominent platform in the video advertising landscape: Simpli.fi.
5. Simpli.fi – Best for Localized & Hyper-Targeted Video Ads
Simpli.fi is an advertising platform that specializes in localized and hyper-targeted programmatic video advertising.
It enables you to reach specific audiences with precision by leveraging unstructured data and advanced targeting capabilities.
Whether you're aiming to engage users through Connected TV (CTV), mobile, or display ads, Simpli.fi offers solutions designed to maximize relevance and drive measurable results.
Now, let’s look at the key features of Simpli.fi:
- Simpli.fi allows you to target audiences at the household level using GPS data, enabling precise delivery of video ads to specific locations.
- The platform enables you to reach users based on their online behaviors, such as recent searches and content consumption, ensuring your ads are shown to an interested audience.
- With Simpli.fi, you can deliver video ads across multiple channels, including CTV, mobile, and display, ensuring a cohesive brand message across platforms.
- The platform provides detailed, real-time performance metrics, allowing you to understand the impact of your video ads and optimize campaigns promptly.
Pros of Simpli.fi
- All-in-One Programmatic Advertising Solution → Users appreciate that Simpli.fi brings all programmatic ad tactics under one platform, allowing you to blend different strategies into a single campaign and adjust budgets based on performance.
- Comprehensive Reporting Tools: The platform's detailed reporting features provide valuable insights into campaign performance.
- Responsive Customer Support: Many customers commend Simpli.fi's support team for their prompt and helpful responses, ensuring a smooth user experience.
Cons of Simpli.fi:
- Learning Curve for New Users: Some users note that the platform can be complex initially, requiring time to fully understand and utilize all features effectively.
- Disruptive and Frequent UI Changes→ Some users feel that Simpli.fi updates its interface too often, changing icons, colors, and campaign status indicators. While improvements are good, frequent redesigns make it harder to adjust, requiring extra time to relearn the layout.
- Less Third-Party Integrations: Some advertisers want Simpli.fi to connect with more marketing tools to improve their campaigns.
Simpli.fi Pricing
Specific pricing details for Simpli.fi are not publicly disclosed, as costs can vary based on factors such as campaign objectives, ad spend, and selected features.
To obtain a tailored quote that aligns with your business needs, it's recommended to contact Simpli.fi directly.
Best For Simpli.fi
Simpli.fi is ideal for you if:
- You want to run hyper-local video ad campaigns with precise geo-targeting at the household or zip code level.
- You need a programmatic advertising platform that offers behavioral targeting to reach users based on their online activity.
- You prefer real-time reporting and attribution to track campaign performance and make data-driven optimizations.
Simpli.fi Average Return on Ad Spend (ROAS)
While specific average ROAS figures for Simpli.fi are not publicly disclosed, several case studies highlight notable returns. For example:
- Direct-to-Consumer Apparel Brand: Achieved a Return on Ad Spend (ROAS) of $7.10, with an average cart value of $82.17, and a 16% increase in ROAS after incorporating social display ads.
This examples suggest that with the right strategies, Simpli.fi can significantly enhance your advertising return on investment.
In summary, Simpli.fi offers a robust solution for advertisers seeking to implement localized and hyper-targeted video ad campaigns.
Its combination of advanced targeting features, cross-channel capabilities, and real-time reporting positions it as a valuable tool for businesses aiming to maximize the impact of their advertising efforts.
How to Get the Best ROAS for Your Video Ads
Now that we’ve covered the top 5 video advertising platforms, the next big question is: How do you get the highest return on ad spend (ROAS) from your video campaigns?
Choosing the right platform—whether it’s Vibe.co, Basis, StackAdapt, MNTN, or Simpli.fi—is only the first step.
To truly maximize your ad performance, you need to apply the right strategies, fine-tune your targeting, and constantly optimize your campaigns.
Simply launching video ads isn’t enough. Without the right approach, you could be spending more than necessary while seeing little to no results.
So, how do you ensure that every dollar you invest in video ads drives real results? Here are the best strategies to maximize your ROAS and improve your ad performance.
Best Practices for Maximizing ROAS Across Platforms
| Strategy | Why It Works | Best Platforms to Apply This |
|---|---|---|
| Use AI-Powered Optimization | AI adjusts bids and targeting automatically to maximize performance. | Vibe.co, StackAdapt, Basis |
| Leverage Geo-Targeting & Localized Ads | Helps reach high-intent audiences in specific locations. | Simpli.fi, Vibe.co |
| A/B Test Different Ad Creatives | Identifies which video format, CTA, or messaging works best. | MNTN, StackAdapt, Vibe.co |
| Focus on High-Intent Audiences | Reduces wasted ad spend by targeting users who are most likely to convert. | Basis, Simpli.fi, StackAdapt |
| Use CTV for Brand Awareness & Retargeting | Engages viewers on premium streaming platforms and keeps your brand top of mind. | MNTN, Vibe.co |
| Monitor & Adjust Campaigns in Real-Time | Identifies underperforming ads early and reallocates budget effectively. | All Platforms |
By applying these strategies, you can take full advantage of your chosen video advertising platform, optimize your budget, and drive better results.
Conclusion
By now, you know that not all video advertising platforms are the same—each has its strengths depending on your goals.
- While many platforms keep costs hidden, Vibe.co gives you clear, transparent pricing. Plus, with AI-powered automation and a self-serve platform, it’s one of the easiest ways to launch and scale your video ads.
- For data-driven programmatic advertising, Basis helps you optimize across multiple channels.
- If you need cross-channel AI-driven targeting, StackAdapt delivers strong results.
- MNTN is ideal for CTV ads that focus on performance and measurable ROI.
- And if you’re looking for localized, hyper-targeted video ads, Simpli.fi offers unmatched precision.
But simply choosing a platform isn’t enough—getting the best ROAS depends on using the right strategies.
AI-driven targeting, A/B testing, and real-time optimizations all play a key role in making sure your video ad spend brings in the best results.
If you're looking for an easy way to launch and manage video ads across TV and streaming platforms, Vibe.co makes it simple.
You don’t need a huge budget or a complicated setup—just pick your audience, upload your ad, and let Vibe.co do the rest.
Want to get started? Try Vibe.co today and see how easy video advertising can be.
Frequently Asked Questions About Video Advertising Platforms
1. What is a video advertising platform?
A video advertising platform is a tool that helps businesses create, manage, and distribute video ads across digital channels like streaming services, websites, and social media. It allows targeted advertising to reach specific audiences.
2. How do video advertising platforms work?
These platforms use automated technology to buy and place video ads. They analyze audience data to ensure ads reach the right people at the right time, maximizing ad effectiveness.
3. What are the benefits of using a video advertising platform?
Video ad platforms help businesses reach a wider audience, improve engagement, and provide real-time insights on ad performance. They also optimize spending by targeting the right users.
4. Can small businesses afford to use video advertising platforms?
Yes, many platforms offer flexible pricing, including self-serve options and no minimum ad spend, making them accessible to small businesses.
5. Are video ads effective on mobile devices?
Yes, mobile video consumption is growing, and video ads optimized for mobile screens tend to have high engagement and conversion rates.
6. What is programmatic video advertising?
Programmatic video advertising automates the buying and placement of video ads using AI and real-time bidding, ensuring ads reach relevant audiences efficiently.
